Optimizing business processes through external data analysis and the use of intelligent decision support systems

In Switzerland, increasingly diverse information and communication channels are proving a great challenge for corporate decision-making processes. In the past, insurance purchases were processed solely on the basis of internal data and went through various process steps. Today, new communication channels (direct sales, comparison sites) demand quick decisions and instant communication with the customer using a single interface.
These new market requirements, which will also have an effect on margins, can be successfully met using external data analysis and intelligent decision support systems.
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